Course Curriculum
Facebook Advertisement
Important Guidelines
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after you enroll
Session 1 (The Science Behind Ad Delivery)
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after you enroll
Session 2 (Concept of Ad Creatives)
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after you enroll
- Ad Creative Guide (39:26)
- Creating Video Ads for Dropshipping Business Part 1 (73:43)
- Creating Video Ads for Dropshipping Business Part 2 (13:11)
- Creating Image Ads for Dropshipping Business (12:23)
- Creating Image Ads for Private Label Business (17:50)
- Creating Video Ads for Private Label Business (7:42)
- Creative Video & Image Ads for Digital Marketing Agency (9:52)
Session 3 (Settings and Automations)
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after you enroll
Session 4 (The Ads Manager)
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after you enroll
- Understanding Ads Manager Interface and Usecase of Available Tools (30:19)
- Automated Rules (33:57)
- STRATEGY: Scaling Campaigns with Automated Rules (15:17)
- Ad Buying Types: Reservation Vs Auction (8:46)
- Understanding Campaign Objectives: #1 Awareness (15:07)
- Understanding Campaign Objectives: #2 Traffic (11:34)
- Understanding Campaign Objectives: #3 Engagements (13:51)
- Understanding Campaign Objectives: #4 Leads (13:07)
- Understanding Campaign Objectives: #5 App Promotion (4:43)
- Understanding Campaign Objectives: #6 Sales (7:41)
- Special Ad Catagories (12:50)
- 3 Stages of Ad Campaign (11:05)
- Advantage Campaign Budget Part 1 (6:32)
- Advantage Campaign Budget Part 2 (5:57)
- Advantage Campaign Budget Part 3 (1:00)
- Ad Placement Guide (22:45)
Session 5 (The Events Manager)
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days
after you enroll
- Introduction to Meta Events and Their Importance (15:19)
- Advertiser Side Optimization Part 1 (11:38)
- Advertiser Side Optimization Part 2 (5:28)
- Standard and Custom Events (5:37)
- Importance of Offline Events (7:37)
- Importance of Custom Conversions (13:14)
- Custom Conversions for Offline Events (8:23)
- Shopify Store (Creating Business Account, Ad account and Payment Method) (12:41)
- Creating Custom Conversions Part 1 (24:05)
- Creating Custom Conversions Part 2 (9:55)
- Shopify Store (Adding Business Page and Creating Pixel) (3:21)
- Shopify Store (Facebook Pixel Vs Conversions API) (6:08)
- Shopify Store (Pixel-Conversion API Connection and Event Match Quality Score) (11:49)
- Shopify Store (Pixel Settings and Diagnostics) (11:11)
- Shopify Store (Extend Attribution Uploads & Historical Conversion Uploads) (5:29)
- WordPress Store (Pixel and Conversion API Connection) (5:29)
- Shopify Vs WooCommerce which one is better? (2:44)
- Partner Integration Tab (1:13)
- Uploading Offline Events to Offline Event Sets (14:15)
- Facebook SDK and App Events (14:27)
Session 6 (The Commerce Manager)
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days
days
after you enroll
- Benefits of Catalog and Dynamic Marketing (8:02)
- Dynamic Retargeting with Catalog Ads (5:56)
- Use Case: Collection Ads (5:48)
- Use Case: Cross and Upselling (3:48)
- How catalog can be used in Travel, Real Estate and Automobiles Businesses (9:30)
- Catalog Creation and Important Settings (11:10)
- Facebook Shop (7:40)
- Catalog Creation with WooCommerce Store (4:22)
Session 7 (Audiences)
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days
days
after you enroll
- Custom Audience Part 1 (8:27)
- Custom Audience Part 2 (4:12)
- Custom Audience Part 3 (14:00)
- Custom Audience Part 4 (5:28)
- Custom Audience Part 5 (7:06)
- Lookalike Audiences (13:14)
- Concept of Advantage+ Audience (6:27)
- STRATEGY: Identifying Profitable Adset with Advantage+ Audience (5:27)
- Interest Based Audiences (5:33)
- Audience Size vs Campaign Budget (3:59)
Session 8 (The Business Manager)
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days
days
after you enroll
Session 9 (Dropshipping Strategy Blueprint)
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days
days
after you enroll
- Customizing Columns to Select Key Metrics (11:55)
- Creating Custom Metrics For Flow Analysis (6:53)
- Re-Arranging Columns in a Right Way (11:12)
- (Phase 0) Pixel Warmup & Creative Testing Part 1 (14:28)
- (Phase 0) Pixel Warmup & Creative Testing Part 2 (11:55)
- (Phase 0) Pixel Warmup & Creative Testing Part 3 (7:03)
- Analyzing Test Results of Phase (0) (14:13)
- Shifting to Phase 1 (10:03)
- (Phase 1) Detailed Targeting & Interest Testing Part 1 (14:06)
- (Phase 1) Detailed Targeting & Interest Testing Part 2 (12:34)
- Analyzing Test Results of Phase (1) (Scenario 1) (13:29)
- Analyzing Test Results of Phase (1) (Scenario 2) (17:14)
- Shifting to Phase 2 (6:31)
- (Phase 2) Audience Refining & A/B Testing (8:24)
- (Phase 2) Budget Recovery (8:28)
- Analyzing Test Results of Phase (2) (9:32)
- Shifting to Phase 3 (2:38)
- (Phase 3) Scaling Attempt #1 (8:17)
- Analyzing Scaling Results of Phase (3) (15:53)
- Shifting to Phase 4 (6:36)
- (Phase 4) Re-Targeting Stage 1 (18:00)
- Shifting to Phase 5 (10:18)
- (Phase 5) Lookalike Testing Stage 1 (5:30)
- (Phase 6) Lookalike Testing Stage 2 (15:19)
- (Phase 7) Scaling Strategy #2 (7:23)
- (Phase 7) Scaling Strategy #3 (13:53)
- (Phase 7) Scaling Strategy #4 (11:53)
- (Phase 7) Scaling Strategy #5 (14:50)
- (Phase 8) Re-Targeting Stage 2 (9:06)
Session 10 (Local e-Commerce Strategy Blueprint)
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days
days
after you enroll
Session 11 (Ultimate Sales Campaigns)
Available in
days
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after you enroll
- Creating Catalog Sales Campaign Part 1 (15:15)
- Creating Catalog Sales Campaign Part 2 (10:53)
- Creating Catalog Sales Campaign Part 3 (15:00)
- Creating Catalog Sales Campaign Part 4 (1:59)
- STRATEGY: Creating Messaging Campaign for Sales (25:10)
- Creating Campaign for Maximizing No. of Phone Calls (9:34)
- Creating Campaign for App Conversions (10:06)
Session 12 (Other Campaign Objectives)
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days
days
after you enroll
Session 13 (Digital Marketing Agency with Zero Experience)
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days
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after you enroll
- How does a digital marketing agency make money? (5:47)
- How to Create a Sales Strategy for Your Clients Part 1 (30:05)
- How to Create a Sales Strategy for Your Clients Part 2 (11:18)
- Starting Point of Digital Marketing Agency Business (14:32)
- Concept of Lead Generation Through Sales Funnel (19:22)
- Creating Sales Funnel Using WordPress Part 1 (36:25)
- Creating Sales Funnel Using WordPress Part 2 (27:33)
- Creating Sales Funnels can be a good Income Stream (5:31)
- Creating Ad Campaign for Digital Marketing Agency (19:29)
- How to Get Clients for Digital Marketing Agency (17:39)
- Selling and Buying Services from Fiverr (19:20)
- Scaling Digital Marketing Agency (10:46)
Session 14 (The Lead Generation)
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days
days
after you enroll
Session 15 (Automation Through ManyChat bots)
Available in
days
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after you enroll
- Using ManyChat to sell Products via Messages Campaigns Part 1 (14:17)
- Using ManyChat to sell Products via Messages Campaigns Part 2 (46:40)
- Using ManyChat to sell Products via Messages Campaigns Part 3 (7:16)
- Using ManyChat to sell Products via Messages Campaigns Part 4 (7:09)
- Automating Customer Support Using ManyChat (19:39)
- Automating Lead Magnet Campaigns Using ManyChat (8:58)
Session 16 (Issues You May Face)
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days
days
after you enroll
- Learning Limited Issue (6:34)
- Creative Limited and Fatigue (10:34)
- Ad Account Suspension Issues (13:52)
- Ad Rejections (1:47)
- Ads are Active but isn’t Spending Budget (2:28)
- Billing Issues (3:25)
- My Final Words ❤️ (4:46)
- After an upload of 30 hours and 35 minutes of sessions, this course is officially completed now. However, unofficially, I will continue to upload new experiences and strategies that I will test.
Q&A Sessions
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days
days
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